Inspired by many consumer comments comparing New England Country Soup to homemade soup, the Soup Challenge is a fun recipe and cooking competition that gives consumers the opportunity to challenge their homemade soup recipes in a head-to-head taste and nutrition test against any flavor of New England Country Soup.
The campaign is targeted to consumers in Boston, Hartford, Providence, Cleveland and Columbus, but open to residents in 14 states as well as Washington, D.C., and interested consumers have until January 9th to enter. The challenge: Pick a flavor of New England Country Soup's creations, and make it your own, keeping in mind the nutritional value of the soup. The soup I chose: Sweet Chicken Curry, normally made with apples, raisins, cinnamon, chicken and curry, to name a few ingredients. My soup ended up being a savory, vegetarian version, which I like to call Coconut Curry Chickpea & Potato Soup. I made this spicy, aromatic soup in the crock pot during the most recent Boston blizzard, and the bold flavors and hearty texture warmed me up in no time. Z was also a big fan of the heat (spice-wise) this soup packed, while still being flavorful and satisfying.
You can vote once per day for each soup entry - I'd love it if you wouldn't mind taken a second each day to vote for my soup! No sign up or funky stuff required - just click "Vote for this recipe," and you're done!
Five winners will be chosen in each market - three by vote and two by New England Country Soup - and the winners will compete in front of a panel of judges in their market's finals. One winner from each market will compete in the ultimate Soup Challenge, held in Boston on March 5th. The winner will get a chance to win a New England Weekend Getaway for two to Martha's Vineyard.
Thank you so much for taking the time to vote for my soup! If you also entered the challenge, please send me the link to your recipe!
Happy New Year!